Jessica Zall to speak at the 13th Annual Digital Marketing for Financial Services New York Summit

October 28, 20264:10pm EDT

Summary

Jessica Zall will speak on the panel, "Speaking the Boardroom's Language: How to Communicate Value to the C-Suite," at the 13th Annual Digital Marketing for Financial Services New York Summit.

Jessica Zall, Chief Marketing Officer at Burford Capital, will speak on the panel, "Speaking the Boardroom's Language: How to Communicate Value to the C-Suite," at the 13th Annual Digital Marketing for Financial Services New York Summit. The session will take place on October 28 at 4:10 pm EDT in New York City.

The discussion will explore how marketing leaders can better communicate the value of their work to executive leadership by translating marketing performance into business outcomes. Panelists will share practical strategies for demonstrating marketing ROI, aligning campaigns with enterprise priorities, understanding the financial metrics that matter most to the C-suite and strengthening marketing's role as a strategic business partner.

Ms. Zall will speak alongside Rena D'Andraia (Heritage Financial Credit Union), Lindsi Flynn (US Mortgage Corporation) and Nikita Sharkov (Long Arc Capital).

The 13th Annual Digital Marketing for Financial Services New York Summit brings together senior marketing leaders from across the financial services industry to discuss the latest strategies, technologies and trends shaping the future of financial marketing.

You can learn more about the event here.

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Jessica Zall to speak at the 13th Annual Digital Marketing for Financial Services New York Summit

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